Brand Identity
Packaging Design
E-Commerce Website Development and Activation
Social Media Content Strategy & Generation
Social Media Management
Digital Marketing & Advertising
SEO & SEM
About Matero
Yerba Mate is a world wide phenomenon, and the founders of Matero wanted to bring it to India. Yerba Mate is huge in the football community and it is amazing for health! It’s essentially an argentinian tea like drink and since India is already addicted to chai, we had to build a brand that was out of the box and would connect with anyone as a fun and playful brand.
Overview
Tipple Works Co. helped them build a fun, unique and quirky unboxing experience. To support the brand, we developed a mascot called "Paco, the Gaucho" that is used across our communications!
Packaging Design
![](https://framerusercontent.com/images/K6dETBEmQYIRV1tEvGTq9oReTE.png)
Website & Amazon
![](https://framerusercontent.com/images/o8eiNdp7ZVQjW53aMLWWbeM8Jk.png)
![](https://framerusercontent.com/images/S9oJwV4u4icr8TqNJZZqISo8aFA.png)
Social Media
![](https://framerusercontent.com/images/IEtrfFJPuijPze5rsWPhsdBPfP4.png)
![](https://framerusercontent.com/images/RYmTccbi6tUpoMU9EghfjYXNzY.png)
MATERO X TWC
Mumbai, IN